Several weeks ago, we got to see some of the first ads Madonna did for Dolce & Gabbana. Her face looked jacked (as always), but they did seem to make an effort to make Madge look softer and prettier. Anyway, now we have a new batch of ads, in which Madge is playing a “sexy housewife [with a jacked face]”. The one above is getting the most play because it seems like Madge’s boobs are trying to make a run for it. They must have gotten a look at the chicken cutlets on her face.

Known for her ever-changing image, Madonna shows off an unlikely guise in the latest Dolce & Gabbana advertising campaign – a sexy housewife. The Material Girl flaunts her curves in a series of sexy outfits in some very domestic settings in the shots for the Italian designers’ Spring/Summer 2010 collection.

Looking years younger than her 51 years, Madonna strikes sultry poses as she performs housewife duties such as hanging up the laundry or sweeping the kitchen.

The striking shots mark Madonna’s first outing as the new face of Dolce & Gabbana.
Madonna struck up a friendship with Domenico Dolce and Stefano Gabbana while she was filming Dick Tracy in the early Nineties and they were invited to designer her costumes for The Girlie Show tour in 1993.

The Italian designer duo announced their new collaboration with Madonna two months ago, which came after she spent her birthday with the pair on-board this yacht in Italy last August. They said: ‘To have Madonna in our campaign is a dream come true.’

The new campaign was taken by celebrated photographer Steven Klein in New York City on November 6 and is inspired by Italian neo-realism cinema.

The new collection sees the designers go back to their Italian roots and re-inventing their classic corset so Madonna – as an Italian-American – was a fitting spokesmodel.

In one shot, a pensive Madonna sits on her bed in a plunging black lace corset as she strokes her cat. Another image shows the singer inhaling the smell of fresh clothes as she hangs her laundry in a courtyard.

Despite being a mother-of-four, it’s unlikely Madonna regularly performs housewife duties in real-life due to her army of staff.

Madonna’s housewife character in the ads appears to balance her glamourous looks with her domestic duties and is seen applying lipliner while spending time with her ‘daughter’.

In another image it appears Madonna the housewife is experiencing heartache as she sits crying on the bed while packing a suitcase.

The ad campaign has already been endorsed by the mother of Gabbana. Writing on his Twitter micro-blogging page last month, he said: ‘Dinner with my family!!! My mother love the ad campaign with Madonna.’

[From The Daily Mail]

There are several disturbing photos in here, the one where a faceless child is apparently staring at the chicken cutlets (or the Gristle, we don’t know) while Madge gives something a wonk-eyed stare. Another favorite of mine is the one where Madge is “acting” by crying for the camera. I don’t get it. Why is she sad? Do her cheekbones hurt? But I don’t even buy her “acting” job. It just looks like they sprinkled some water on Madge’s dead face. Too harsh? Look at her! Madonna was not an unattractive woman – but what she’s done to herself is just sad.

Dolce & Gabbana ads starring Madge, courtesy of The Daily Mail.